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Career
Distance Education while Living Abroad
I first discovered distance education in 1998 while my wife and I were living in the eastern African country of Uganda. After several years away from school, I had decided that it was time to go back and work on a graduate degree. At first, I...
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Comparing Classic and Modern Corporate and Personal Development Programs
In the 1990s Stephen Covey’s name became famous through the publication of the “The 7 Habits of Highly Effective People”. As many know the “7 habits” are not a group of new concepts but age-old approaches to success represented in a way that can be...
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Internet-Marketing
Proven Techniques For Building A Responsive List
Copyright 2005 Diane Hughes
We’ve all heard those who have Internet business-success stories proclaim, "Nothing will make you as much money as building a responsive list!" The trouble is, most people won’t let you in on their secrets for building...
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How Can Search Engines Help You with Your Business?
What Are Search Engines? Most of us often face the problem of searching the web. Nowadays, the global network is one of the most important sources of information there is, its main goal being to make information easily accessible. That's...
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The Wrong Email Format Can Destroy Your Offer
Which email format is more effective to use, Text or HTML? A good question, many experts have been debating over for awhile now, is which email format is more effective. It all depends on who you ask, many people prefer the text format over...
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SEO Your PDF’s - Does This Work?
Why optimize? First, why would anyone want to search engine optimize their PDF files? Well, if you had an eBook, brochure, product description or technical document in PDF format, you may wish to optimize these to pick up some extra search...
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Marketing ARTICLES:
Taking the Mystery out of Marketing
Knowing where to start to improve your marketing can be a bit of a mystery. Is it your marketing message, the places you advertise, your web site or what? By measuring the results or your marketing efforts and collecting feedback, you can...
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Online Promotion Beats Traditional Seven-One (Part 2)
Online Marketing Can Produce 7 times your Profit in Just Five Months Now that you see the limitations of traditional book marketing, such as speaking to groups and press releases, you may be ready to increase your book sales seven fold by...
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Writing a Book’s Marketing Plan for Maximum Profit
Much has been written about book proposals. But less has been written about book marketing plans. This is wrong! What happens after your book is published has a great deal to do with whether you become published and profitable… or just published....
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Marketing Tips- Who Are You Competing With?
Before you can market, you need to know who you are marketing to. Who is your customer? How will you market? Will you cold call, mail, set appointments or employ a walk in approach? Be careful with the walk in approach as many businesses do not...
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