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Career
How does oil & dirt get washed away with soap?
We use soap each day in our lives in the form of detergents, shampoo, shower crème, hand soap or bar soap. We are so used to using soap that we rarely stop and wonder how this wonderful compound manages to help us clean ourselves day after day. Have...
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Encouragement--Heart At Work
Encouragement can have a very powerful effect on bosses and co-workers. The literal meaning of the word, encourage, is to put heart into . When this definition is applied to work situations, it suggests: Stirring, inspiring and motivating...
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Internet-Marketing
Traffic Building - Understanding the basics
So, you've spent hundreds of thousands on a state-of-the-art website. Your client is happy, and your hard work has paid off. The site goes live and the telesales team is standing by for a flood of enquiries. Nothing happens. Why? It is easy to...
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Ways to Use Autoreponders To Increase Your Profits
Copyright 2005 Chris Stirling
When I was first introduced to an autoresponder I thought "wow cool program, I don't see how it can help me". Then one day my girlfriend received an email from a clothing shop she recently purchased a pair of jeans...
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Super Affiliate Strategies Part 3
In our previous Super Affiliate Strategies articles, we went over ways to increase your web site's click through ratio. Today we are going to take an entirely different approach, this time we are going to be promoting affiliate programs outside...
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Find Your Niche - the Internet Marketer's Goldmine
Copyright 2005 Mike Law
If you haven't heard the word 'niche' being batted around by Internet Marketers then you haven't been listening. Finding a niche has become the antidote to competing in overly saturated online markets.
What is a niche?...
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Marketing ARTICLES:
Improving Your Inter-Company Communications At No Cost
It's all very well having a flashy (and expensive) advertising campaign, backed up by a wealth of positive PR, but if your staff are not all pulling in the same direction this could be the biggest leak in your plan. Want a more in-depth guide to...
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The Big-Pay Off -- Brand Value
Many CEOs and marketing directors find their time wasted evaluating marketing opportunities instead of acting on them. When every possibility is followed, a meandering trail of hit and miss effectiveness is the result. Despite significant...
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Public Relations Strategies: Focus PR Campaigns with Media Coverage Analysis
Prior to launching a new public relations campaign, evaluate the media coverage you’ve gained and dig deep into the coverage your competition has received. One of the first steps in defining a public relations strategy is to understand how...
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How to Brief a Marketing Agency
A new client recently emailed us a brief here at Mano Design. It was very brief brief indeed. All it said was, "Can you write me some copy for a postcard?" Resisting the urge to write, "Dear Customers. Having a wonderful time - wish you were...
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