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Career
Fast-track career success with Informational Interviews
Informational interviewing can play a pivotal role in building one’s network to assist in penetrating the hidden job market and unadvertised job prospects, but unfortunately is often a tool that is ignored in a job seeker’s career and job search...
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Yes, You Can Survive Your Adolescent’s Challenging Years and Still Support Success in School
Yes, You Can Survive Your Adolescent’s Challenging Years and Still Support Success in School by Barbara Snyder M.A. Ed. It is one of the most understated comments that parents can make when they say, "Adolescence and the middle school years are a...
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Internet-Marketing
The Benefits Of A Home Based Business
Taking advantage of a home-based business opportunity can afford you many benefits. There are not only the monetary benefits, but lifestyle benefits as well. Whether lifestyle or monetary, these benefits can be far greater than the benefits you...
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Generate Massive Web Traffic Before You Go To Sleep Tonight.
Bear in mind that directing loads of traffic to your websites is always a good thing, but directing untargeted visitors to your websites could mean just that - "directing traffic". While you are looking for highly targeted and quality traffic,...
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SEO for CEOs – Search Engine Optimization Unmasked for CEOs
If you’re like most other CEOs, the term “search engine optimization” will mean very little. Either that or it means expense! But it doesn’t have to be that way… If you feel like you’re standing in a dark room handing money to strangers to get you...
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Ten Reasons Why People Don't Buy From You
Here's ten simple yet POWERFUL ideas for you to reflect on. This will help you adjust your marketing strategies...which will have a GREAT effect on everything you sell.
1. You don't make people feel safe when they order. Remind people...
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Marketing ARTICLES:
Loyalty Programs May Keep Customers Coming Back – But First You’ve Got to Earn their Trust
Remember trading stamps? If you’re over 40, chances are you will. Every time you shopped at a participating grocery store or gas station they gave you stamps to paste into a book. When you’d accumulated enough stamps, you could cash them in for...
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How To Write Direct Mail That Really, Really Works!
So, you have something you want to sell. It may be a product, a service, or a cause. It could be a membership, a subscription, or a motor car. It might be paper, health products or the idea that the humane society or the Alzheimer’s association...
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Writing Business Newsletters: Avoid the “Me, Me, Me” Mistake
Effective customer newsletters find the right mix of promotional and ‘real’ content to maximize readership. It’s that time of year when the old college roommate sends ‘round his or her annual holiday newsletter. Admit it, you’re happy to...
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Snowflakes Improve Holiday Sales
Snowflakes are beautiful! For the Winter Holiday sales season handcrafted snowflakes are the perfect touch. They lend an aura of a mystical winter wonderland to any room, house or office decor. You may ask "What has snowflakes got to do...
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